Conscious Capitalism is a nonprofit that believes in a more stakeholder-oriented and long-term approach towards business as a way that can make free markets more sustainable, prosperous, and better for everyone. It is based on four principles; “Higher Purpose, Stakeholder Orientation, Conscious Leadership and Conscious Culture.”
For their Eleventh Annual CEO Summit, held in 2017, John wrote the profiles of all of the Heroes of Capitalism who were invited and featured at the Summit. These stories were about 500-700 words in length each and featured how each individual is a leader of conscious capitalism.
Below is the list of these heroes and the links to their profiles:
- Selim Bassoul, Middleby Corporation
- Howard Behar, Starbucks (formerly)
- Michael Bush, Great Place to Work
- Jay Coen Gilbert, Bart Houlahan, and Andrew Kassoy, B Lab Founders
- Bob Chapman, Barry Wehmiller
- R. Edward Freeman, UVA Darden School
- David and Tom Gardner, The Motley Fool
- Daniel Lubetzky, KIND
- Danny Meyer, Union Square Hospitality Group
- Denise Morrison, Campbell Soup Company
- Indra Nooyi, PepsiCo
- Blake, Erik, and Peter Nordstrom, Nordstrom
- Paul Polman, Unilever
- Melissa Reiff, The Container Store
- Walter Robb, Whole Foods Market
- Brian Schultz, Studio Movie Grill
- Tony Schwartz, The Energy Project
- Ron Shaich, Panera Bread
- Casey Sheahan, Keen
- Jostein Solheim, Ben & Jerry’s
- Roy Spence, GSD&M and the Purpose Institute
- Ratan Tata, Tata Group
- Sunny Vanderbeck, Satori Capital
John Dale Grover 